Do you dream of bringing your Mexican distillate to the old continent?
Exporting tequila and mezcal to Europe can be a golden opportunity for entrepreneurs looking to position their brand in international markets. But it can also turn into a nightmare if you don't know the legal, health, and logistical requirements.
Why export to Europe?
- Demand for premium and craft beverages is growing year after year.
- European consumers value authenticity and designation of origin.
- Countries such as Germany, Spain, France and Italy are key markets.
Main requirements for exporting tequila and mezcal to Europe
1. Health registration and labeling in accordance with the European Union
Your product must comply with Regulation 1169/2011 on food information. This includes:
- Clearly visible alcohol content
- Ingredients and allergens
- Origin of the product
- Information in the language of the destination country
2. Protected Designation of Origin
Tequila and mezcal are protected by designations of origin. Make sure you have official certification from the CRT or COMERCAM, as appropriate.
3. Product registration in the European TRACES system
All products of animal or plant origin must be registered in TRACES (Trade Control and Expert System). This is mandatory for exports from Mexico to the EU.
4. Logistics and customs agreements
Work with a customs broker who specializes in alcoholic beverage exports. They'll help you with tariff classification, taxes, and international logistics.
Common mistakes to avoid
- Shipping products without complying with labeling standards
- Ignoring the restrictions of each country
- Not having quality certifications
- Not investigating the European distributor beforehand
Real testimony
"We were able to export our artisanal mezcal to Germany thanks to comprehensive consulting services that opened the doors to the European market. At first, it seemed impossible, but now we sell more outside of Mexico than within."
— Laura G.
Are you ready to take your brand to the world?
You don't have to do it alone. At TequilaWhiteLabel.com , AgaveInstitute.com , and CompraChelas.com, we offer expert support to help you export your tequila or mezcal to Europe with confidence, legality, and success.
Schedule a personalized consultation today or register for the Express Course: Create Your Brand in 90 Days . Europe is waiting for your Mexican spirit!
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